Business Setup in Dubai

How to Start a Real Estate Business in Dubai?

Starting a real estate business in Dubai presents a lucrative opportunity given the city's dynamic market and its status as a global business hub. However, the process involves a series of strategic steps, detailed below, to ensure compliance with local regulations and to maximize your chances of success.

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5 Quick Facts about Starting a UAE Real Estate Business

Diverse Market

Dubai’s real estate market caters to a wide range of segments, including luxury, commercial, and affordable housing, attracting a diverse group of investors and clients from around the world.

Strategic Location

Dubai’s strategic location as a crossroads between the East and West contributes to its appeal as a real estate investment hub, with easy access to global markets.

Real Estate Solutions

Dubai is known for its innovative real estate projects, such as the Palm Jumeirah and the Burj Khalifa, which continue to attract interest from international investors and residents.

Regulatory Support

The Dubai government provides strong regulatory support for the real estate sector through the Dubai Land Department (DLD) and the Real Estate Regulatory Agency (RERA), ensuring a transparent and secure investment environment.


 The real estate sector is a key pillar of Dubai’s economic diversification strategy, reducing its dependence on oil revenues and promoting sustainable growth through tourism, trade, and finance.

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10 Step by Step Guide for Setting up a Dubai Real Estate Company

The Real estate business in Dubai is all about properties, Such as like houses, apartments, and shopping centers. It’s a big deal in Dubai because the city has some of the coolest buildings in the world, like the tallest skyscraper, Burj Khalifa, and the famous palm shaped islands. 

People from all over the world come to buy, sell, or rent these properties, making it a busy and exciting market. In simple terms, Dubai’s real estate is about finding a place to live, work, or even invest in, with lots of options from fancy apartments to big office spaces. 

It’s a key part of Dubai’s economy, attracting lots of money and attention internationally.

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1. Dubai Property Market Research and Business Plan

Before entering the Dubai real estate market, in depth market research is essential. 

Analyze current trends, understand the demand in various sectors (residential, commercial, luxury, etc.), and identify your target audience. 

Based on this research, develop a detailed business plan that outlines your business objectives, target market, unique selling proposition (USP), marketing and sales strategy, financial projections, and growth plan. 

This document will serve as a roadmap for your business and can be crucial for securing investors or loans.

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2. Understanding the Dubai Legal Real Estate Framework

Dubai has specific laws and regulations for real estate businesses, including ownership laws, tenancy regulations, and brokerage laws.

Familiarize yourself with these regulations to ensure your business operates legally.

For instance, foreign investors can own property in freehold areas as outlined by the Dubai government.

Also, real estate brokers need to be licensed and approved by the Real Estate Regulatory Agency (RERA).

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3. Real Estate Business Registration and Licensing in Dubai

To start a real estate business in Dubai, you need to register your company with the Dubai Department of Economic Development (DED) or in one of the free zones if you prefer 100% foreign ownership.

The choice between mainland and free zone depends on your business model and target clients.

After deciding on the jurisdiction, apply for a trade license relevant to your business activity (e.g., real estate brokerage, property management, etc.).

This process involves submitting necessary documents, such as your business plan, passport copies of the owners, and No Objection Certificates (NOCs) from relevant authorities.

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4. RERA Certification

For businesses involved in brokerage services, it’s mandatory to obtain certification from RERA.

This involves attending training courses and passing an examination.

The certification ensures that you and your staff are knowledgeable about Dubai’s real estate laws and practices, enhancing your credibility in the market.

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5. Dubai Real Estate Office Location 

Selecting the right office location is crucial, as it impacts your brand visibility and accessibility to clients.

While choosing a location, consider factors like proximity to your target market, ease of access, and the prestige of the area.

Additionally, set up a professional office infrastructure, including advanced IT systems for property management, CRM systems, and a robust website to showcase your listings and services.

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6. Building Your Network in Properties

Building a strong network with property developers, investors, legal experts, and other real estate professionals is essential for success.

Attend industry events, join real estate associations, and engage in online forums to connect with potential partners and clients.

Networking can also provide valuable insights into market trends and lead to collaborative opportunities.

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7. Marketing and Branding Your Dubai Real Estate Company

Develop a comprehensive marketing strategy that includes online and offline marketing channels.

Create a professional website, utilize social media platforms, and invest in search engine optimization (SEO) to enhance your online presence.

Offline marketing can include networking events, billboards, and print advertisements. Branding is equally important; your brand should reflect your market positioning and value proposition to stand out in the competitive Dubai real estate market.

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8. Building Your Real Estate Team

Hire a team of qualified and experienced professionals, including sales agents, property managers, and administrative staff.

Ensure they are well trained and understand the vision and goals of your business.

Having a competent team is crucial for providing exceptional service to your clients and managing operations efficiently.

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9. Offering Exceptional Customer Service

Providing excellent customer service is key to retaining clients and getting referrals in the real estate industry.

Be responsive, transparent, and professional in all your dealings.

Tailor your services to meet the specific needs of your clients, whether they are buyers, sellers, or property owners.

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10. Compliance and Continuous Learning

Ensure your business remains compliant with all local laws and regulations, including those related to property transactions, data protection, and employee rights.

Stay informed about changes in the real estate market and regulatory environment. Continuous learning and adaptation are crucial for long-term success.


Starting a real estate business in Dubai requires careful planning, compliance with local regulations, and a commitment to quality service.

By following the steps outlined above, entrepreneurs can establish a successful real estate business in one of the world’s most vibrant property markets.

The key to success lies in understanding the market, building a strong network, and continuously adapting to changing trends and regulations. With the right approach, the Dubai real estate market offers significant opportunities for growth and profitability.

FAQs about Dubai Real Estate Business Start ups


How much does it cost to start a real estate company in Dubai?

The cost varies depending on factors such as location (mainland or free zone), office space, and the type of operations. Generally, initial costs can range from AED 50,000 to over AED 100,000, including licensing and registration fees.

Is real estate business profitable in Dubai?

Yes, the real estate business can be highly profitable in Dubai, thanks to the city’s booming tourism industry, its status as a business hub, and a constant demand for residential and commercial properties.

How much does it cost to get a real estate license in Dubai?

The cost of obtaining a real estate license in Dubai includes various fees, such as the DED license fee, RERA certification, and other administrative charges, totaling approximately AED 10,000 to AED 15,000.

Do you need a license to sell real estate in Dubai?

Yes, you must obtain a license from the Real Estate Regulatory Agency (RERA), part of the Dubai Land Department (DLD), to legally sell real estate in Dubai.

Is the RERA exam hard?

The RERA exam is considered challenging by many, as it tests your knowledge of Dubai’s real estate laws and regulations. Adequate preparation and understanding of the local real estate market are essential to pass.

What is the cost of the RERA exam?

The cost for the RERA exam is approximately AED 3,200, which includes the course fee and the exam fee. Prices can vary slightly based on the specific certification track chosen.

What is the basic salary of a real estate agent in Dubai?

The basic salary for a real estate agent in Dubai can vary widely, with some positions starting from AED 3,000 per month, excluding commissions, which can significantly increase earnings based on sales performance.

Is it a good idea to become a real estate agent in Dubai?

Becoming a real estate agent in Dubai can be a lucrative career choice due to the high volume of property transactions and the potential for substantial commissions, especially if you have strong sales skills and a good network.

Is it difficult to be a real estate agent in Dubai?

It can be challenging due to the competitive market and the need for in-depth knowledge of the local property laws, market trends, and networking. Success often depends on dedication, customer service skills, and continuous learning.

Can foreigners own real estate businesses in Dubai?

Yes, foreigners can own real estate businesses in Dubai, especially in free zones where they can hold 100% ownership. In mainland Dubai, foreign ownership may require a UAE national as a sponsor or partner, depending on the business structure.

Now you have more understanding on How to Start a Real Estate Business in Dubai?

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